Positive Yarn

January 16, 2009

Tips and techniques to help set up a children’s program

Filed under: Business marketing,Outreach — heathergooch @ 4:56 pm
Tags: , , , , ,

As I wander through the Web, looking at what’s going on in the industry, I’ve constantly amazed at the depth and breadth of the information out there. Case in point is Mary Corbet’s Needle ‘n Thread blog. You may have seen these posts when she originally published them this summer, but she offers excellent advice in both setting up and conducting an embroidery class for 7- to 9-year-olds. From creating a “place setting” so that each child sees everything he or she is about to use, to making sure there’s a cookie break midway through, I applaud Mary’s use of step-by-step photos and conversational tone (it’s obvious she’s a teacher by training!). In addition, several readers share their tips and insights in the comments section.

I’m a big fan of teaching children how to stitch, because it fosters a love of handiwork. Even if it goes dormant as school and other things take precedence, it usually pops up again as a creative outlet in adulthood. It also is a great form of “viral marketing,” inspiring parents, grandparents, siblings and friends to try it out, too.

The Children’s Healing Arts Project (CHAP) is a variation on the theme that crafts can hold kids’ attention and let them explore their creative side. As posted by Michelle Mach, editor of Beading Daily, an interview with CHAP Managing Director Lindsay Ross reveals how a beading program for patients at Portland, OR’s Doernbecher Children’s Hospital has been so successful, it’s been adapted to “fit the needs of different areas and populations, including waiting rooms outside of surgery wards, oncology floors, monthly grief counseling meetings for hospital staff, and art days in the lobbies.” Again, the comments to the post confirm the benefits of beading and report similar programs in other areas.

Finally, the Craft Yarn Council of America offers not only a certified instructors program, but 10 tips from the pros regarding keeping kids engaged when learning crochet and knitting basics.

I’d love to hear the pros (and cons) of your experiences of hosting classes for kids, and whether you’d be interested in Positive Yarn offering a white paper on the subject.

On a final note, I hope all the TNNA attendees and exhibitors have a fantastic Winter Show, going on this weekend in San Diego. Please be sure to check out TNNA’s Needlepoint Group’s new consumer Web site, which is making its debut at the show.

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